Overall, another brilliant job by Odopod. The heritage page is probably my favorite page on the site.
However, I do have to say that I’m not sure the art style used in the illustrations match the photography (unless they’ve used the art style in a recent advertising effort that I haven’t seen).
The art feels cute, hip, and quirky, while the photography feels classy, and geared for the mature gentleman – and I would really like to know which one is the brand aiming for.
Am loving the use of photography on the About pages – really feeling the big imagery. But hating the mish mash of layouts for each section. There’s no consistent UI and the flow is just all over the place.
And what’s up with the Lady Data stuff – just seems out of place (i.e. low brow) for a rum that seems to be positioned to a classier market.
I am really enjoying reading your well written post. It looks like you spend a lot of effort and time on your site. I have bookmarked it and I am looking forward to reading new news. Keep up the good work!
8 Comments
Overall, another brilliant job by Odopod. The heritage page is probably my favorite page on the site.
However, I do have to say that I’m not sure the art style used in the illustrations match the photography (unless they’ve used the art style in a recent advertising effort that I haven’t seen).
The art feels cute, hip, and quirky, while the photography feels classy, and geared for the mature gentleman – and I would really like to know which one is the brand aiming for.
Like the look of the site. Simple and clean.
One question. What’s the Lady Data thing about? Seriously
Brilliant. The Rums drop down makes me giddy, and the recipes section in both layout, photography, and the scroll follow navigation is awesome.
Am loving the use of photography on the About pages – really feeling the big imagery. But hating the mish mash of layouts for each section. There’s no consistent UI and the flow is just all over the place.
And what’s up with the Lady Data stuff – just seems out of place (i.e. low brow) for a rum that seems to be positioned to a classier market.
I liked header font selection. But below part instead of good looking it is standart typography usage. Overall I liked the design and development.
I am really enjoying reading your well written post. It looks like you spend a lot of effort and time on your site. I have
bookmarked it and I am looking forward to reading new news. Keep up the good work!
I am really enjoying reading your well written post. It looks like you spend a lot of effort and time on your site. I have bookmarked it and I am looking forward to reading new news. Keep up the good work!
it’s a bit messy in the lower parts but, it’s good. good typography, good content, good photography etc.